Top 5 Beauty Retail Apps in Saudi Arabia Q2 2023 Performance

In Q2 2023, the performance of the top beauty retail apps on a unified platform in Saudi Arabia exhibited diverse trends. Data from Sensor Tower provides a detailed look at weekly downloads and active users across these apps.

Nice one | نايس ون saw significant fluctuations in weekly downloads, reaching a high of around 56K in mid-April before dropping to approximately 18K in early May. The app's active users decreased from about 184K in late March to roughly 130K by the end of June.

Sephora KSA: Beauty, Makeup experienced a steady decline in weekly downloads, from around 42K at the end of March to about 8K by the end of June. Active users also saw a decline, from 69.9K in late March to approximately 42.5K by the end of June.

Golden Scent قولدن سنت had a varied performance in downloads, peaking at approximately 24K in early April before dropping to around 4.9K by the end of June. Active users decreased from roughly 38.8K in late March to about 19K by the end of the quarter.

باث&بودي وركس showed a moderate increase in weekly downloads, reaching around 12.1K in mid-June from about 8.1K in late March. Active users rose steadily from approximately 41.8K in late March to around 48.1K by mid-June.

Cvaley | سي فالي had a significant drop in weekly downloads, from about 26.9K in late March to around 3.6K by the end of June. Active users remained relatively stable, fluctuating around the 60K mark throughout the quarter.

For more detailed insights, visit Sensor Tower.